Project Management for Digital Asset Librarians: Dell Brand Iconography Refresh

Abstract

The undertaking and management of the Dell brand iconography refresh is an eight-month project encompassing the retiring and publishing of over 5,000 icon assets to the Dell digital asset management system. The challenges faced throughout the course of this project included defining the scope, managing communication, setting, adjusting, and maintaining deadlines, and inputting metadata for all newly published assets. Utilized methods have included tracking hours and tasks completed, logging all communication around the project, analyzing the way the project is progressing and what could have been done differently to avoid the current problems. The goals for this project are to complete the retirement of old, and the publishing of new, icon assets to the DAM and to create a repository of all Dell brand approved icons that is complete, up to date, and easy to navigate and use for all creative teams at Dell.

First Name
Elizabeth
Last Name
Fletcher
Date
Spring 2018